Meet Our Team

Nicole Aucoin, MS, RD, LD/N​


Nicole believes something as fundamental as nutrition shouldn’t be complicated. She founded HSN in 2012 and has been helping gyms build successful nutrition programs since 2014 using the HSN Nutrition Business Platform.

Lindsay McDonald

Chief of Staff

You name it, Lindsay has helped a business through it. Lindsay is our most senior mentor and has been helping gyms build successful nutrition programs since 2017. She is in charge of the initial training process, curriculum as well as overseeing the mentor team.

Ashley Osterman

Director of Nutrition Education

Ashley is our resident nutrition expert and education development specialist. She has worked in the dietetics and nutrition field for over ten years and brings a wealth of knowledge and experience to both training and educating nutrition coaches.

Emily Connors

Senior Mentor

Making nutrition a core message in your business is vital to its success. Emily helps businesses leverage social media and their website to make nutrition a core offering in your business.

Melinda North

Operations Manager & Senior Mentor

Efficiency and time management is a struggle for most business owners and nutrition coaches. Melinda helps nutrition coaches become more efficient by leveraging the tools that HSN provides.

Jason Aucoin

Live Event Coordinator

Live events and workshops are the best way to re-energize yourself and nutrition coach. Jason ensures all live events run smoothly.

Jen Grenell

Senior Mentor

Having a centralized place to manage nutrition clients is key when looking at streamlining a nutrition program. Jen helps nutrition coaches leverage the HSN App and personalize content so that they are seen as the experts too!

Heather Kiddoo

Senior Mentor

As a gym owner and nutrition coach, it’s tough to prioritize what’s most important. Heather helps gym owners and nutrition coaches dial in the details to ensure you are able to leverage everything the HSN platform has to offer.

Angelica Malmberg Veskoukis

International Mentor

Angelica is the first international mentor for HSN. She works with all international gyms to provide additional support and work through unique challenges based on region. Angelia has worked behind the scenes at HSN HQ for over two years and is a veteran when it comes to implementing HSN methodology. She is also on CrossFit Seminar staff.

Lizz Sadowski


Lizz empowers nutrition coaches to feel confident when working with their clients by adding more tools to their toolbox. Lizz’s experience as a seasoned nutrition coach allows her to share unique strategies for both engagement and retention.

Alexa Hammond

Team Lead Support

Alexa supports content creation for HSN Mentoring as well as international support for affiliates. Alexa is also a nutrition coach for HSN HQ and helps clients make health a way of life.



Schedule a FREE call and let’s discuss how we can help you revolutionize your nutrition programs and create lasting change for your clients and higher profit margins for your business!