In this episode, Nicole Aucoin and Lindsay McDonald discuss enhancing engagement in nutrition coaching programs within gym environments. They highlight the common scenario where gyms expand to include nutrition coaching but struggle to engage members effectively. The importance of gym owners and staff understanding and confidently promoting the nutrition program, integrating nutrition coaching into the gym culture, and the role of both owners and coaches in communicating the benefits of nutrition services. This episode emphasizes the need for consistent messaging about nutrition, showcasing client successes, and providing training for gym staff to have meaningful nutrition conversations with members. Practical strategies such as sharing client wins, role-playing scenarios in staff meetings, and leveraging wellness tips are suggested to bridge the gap between gym activities and nutrition coaching, ultimately aiming to improve members’ health and wellness outcomes by addressing the crucial ‘other 23 hours’ of the day outside the gym.
What You’ll Learn:
The Importance of Nutrition in Fitness Success
Owners’ Role in Enhancing Nutrition Program Engagement
Empowering Staff to Promote Nutrition Programs
Leveraging Client Success Stories for Program Growth
Final Tips and Encouragement for Gym Owners and Coaches
Upcoming Coach’s Corner Session Announcement
In This Webinar Recording You Will Learn:
How to set up your nutrition coaching program and packages
How to find a great fit to run your nutrition coaching program
How to integrate nutrition into your gym
How to increase buy-in with your existing members