In this episode of the Grow Your Nutrition Business Podcast, host Nicole Aucoin sits down with Gordon Lake, a CrossFit affiliate owner and Southeast regional rep, to discuss how he successfully added 54 new members to his gym in January. Gordon shares key strategies behind his gym’s growth, including effective planning, logistics, and the power of youth strength and conditioning programs. He also dives into the importance of community engagement, follow-up strategies, and creative approaches to gym ownership. Plus, Nicole highlights upcoming events like the Gym Accelerator Summit and a healthcare appreciation initiative, designed to help gym owners support their communities and drive success. Tune in for valuable insights on business growth, member retention, and innovative gym management!
What You’ll Learn:
Gordon Lake’s Success Story – How he added 54 new members in January
Social Media Strategies – Leveraging online presence for gym growth
Youth Strength & Conditioning Programs – Driving community engagement
Community Involvement – Building strong relationships for retention
Follow-Up Strategies – Keeping potential members engaged
Thinking Outside the Box – Creative approaches to gym ownership
Adult Membership Growth Tactics – Expanding and sustaining a member base
Maximizing Member Value – Offering additional services to boost retention
Personal Training & Revenue Growth – Increasing income through customized coaching
Challenges & Pricing Strategies – Overcoming obstacles in gym management
Upcoming Events – Gym Accelerator Summit and healthcare appreciation initiative
Learn More About Gordon Lake
Gym Accelerator Summit: Annual Live Event For Gym Owners, Managers & Nutrition Coaches
Network With Fellow Gym Owners, Managers, Nutrition Coaches & Aspiring Nutrition Coaches | Learn From The Experts | Level Up Your Business
In This Webinar Recording You Will Learn:
How to set up your nutrition coaching program and packages
How to find a great fit to run your nutrition coaching program
How to integrate nutrition into your gym
How to increase buy-in with your existing members
Healthy Steps Nutrition Mentoring:
A Turn-Key Solution To Offering A Professional Habit-Based Coaching Program
HSN Mentoring is the largest nutrition mentorship business in the world, helping thousands of gym owners and coaches build successful nutrition programs.
