Top 5 Reasons To Attend An In-Person Business Event As A Gym Owner

When was the last time you spent a weekend working on your business with leaders in the industry and peers? 

 

Every year, Healthy Steps Nutrition focuses on three big initiatives to move the mission and vision forward. 
 
For the past two years, one of these initiatives is intentional opportunities for gym owners and coaches to deepen the connection and community. This is achieved through live events. 
The primary goal of live events hosted by HSN Mentoring is to provide gym owners, managers, and coaches with an opportunity to learn from the experts and connect with like-minded fitness professionals so they leave inspired to make a greater impact in their communities.

Here are the top five reasons you should plan to attend a live business event for gym owners in 2023:

#1 Learn From The Experts

Plenty of information is out there, but how do you know what’s right for the stage you are in your business? 
 
The best way to fast-track your business success and growth trajectory is to learn mistakes to avoid and best practices to implement from experts who are a few (or many) steps ahead of you in your business. When organizing events, we bring speakers that will provide exceptional value no matter where you are in your business.
 
Discussing topics like: 
  • Sales
  • Marketing
  • Coach Development
  • Expansion Through Partnerships & Employee Wellness

Gym Accelerator Summit Speaker Highlight:

 
Are you looking to increase sign-ups for nutrition and fitness memberships or a higher ticket membership option in your gym? 
Joe Marcoux, Sales Expert, will discuss The A.S.K. Sales Model (The Secrets to Align/Sell and Keep your Ideal Clients). If you want to increase confidence in the sales process to increase sign-ups for nutrition and fitness memberships, this is a session you do not want to miss!
 
Do you struggle with work-life balance? 
Tim Arnold, Leadership Expert, will host two sessions during the Gym Accelerator Summit in Nashville, Tennessee. His first session will discuss Healthy Communication: an effective framework for giving and receiving feedback to help you increase confidence as a leader. He will host another keynote session on The Secret To Sustainability: Care for others and care for yourself. If you are feeling burnt out or struggling with work-life balance, this session is for you!

Breakout Sessions: Small Group, Interactive Sessions Led By Healthy Steps Nutrition Mentors & Industry Leaders Are Unique To The Gym Accelerator Summits

 
During the Gym Accelerator Summit, there will be four breakout options to choose from during each breakout session. This will allow attendees to take a deeper dive into an area that they are excited to learn more about. Nutrition Coaches can expect three breakout sessions focused on coach development and advanced nutrition coaching ideas.
 

Here Are A Few Of The Breakout Session Topics During The Gym Accelerator Summit: 

  • 3 Strategies To Turn Gym Members Into Nutrition & Gym Members
  • Best Practices For Building An Engaging Email List
  • The Ins & Outs Of An Effective Habit-Based, Holistic Coaching Program (For Current & Aspiring Nutrition Coaches)
  • Advanced Nutrition Coaching Strategies (For Current Nutrition Coaches)
  • Building Partnerships: What To Do & Mistakes To Avoid
  • Product vs Customer Service: Which One? 

Are you looking to grow a nutrition team?

I will discuss how to grow a rockstar nutrition team at the the FitPro Growth Summit Precon, The Gym Accelerator Summit & The CrossFit Affiliate Summits (in DC, Ohio, Kansas City & Raleigh). 
 
Hiring and training a nutrition coach is the #1 thing that holds gym owners back from building a successful nutrition coaching program. Not all coaches make great nutrition coaches; you must understand the characteristics that make a great nutrition coach to identify the right fit to support the role!
 
At Healthy Steps Nutrition Mentoring, we recommend adding a nutrition coach to support the role within 3-4 months of launching your program. We recommend launching with two nutrition coaches if you have more than 250 members.

#2 Connect With Like-Minded Fitness Professionals

I attended my first gym owner conference in 2016 as a speaker. I wasn’t a gym owner at the time, but we planned to open our CrossFit affiliate in a few short months.  
 
The most valuable part of that event was connecting with the gym owners who were also in attendance. I leaned on them throughout the year to ask questions so that I could learn from people who were a few steps ahead of me.

I attended that conference for the next four years; my favorite part was our annual reunion and the early morning coffee or evening glass of wine to wrap up the day.
 
As a gym owner, you feel like you are on an island; these events allow you to connect with like-minded professionals to help you realize while we are serving different areas of the world, we are all in this together.

#3 Expand Your Reach Through Partnerships & Employee Wellness To Make A Greater Impact

As a gym owner, I do not have unlimited funds to spend on advertising and marketing. We lean on local partnerships and referrals as the primary source of referrals for our business. 
 
As a gym owner, you need to become hyper-locally relevant so that people see your business and hear your name regularly. Maybe it’s at a local restaurant you’ve partnered with to highlight healthy options on their menu or a local doctor’s office referring patients to you to help prevent chronic disease. 
 

Are you looking to expand into partnerships and employee wellness? 

At the Gym Accelerator Summit, we will provide a framework that has been tested and proven at Healthy Steps Nutrition H.Q. and 100+ gyms worldwide. Then you can talk to gym owners and coaches who have done it and hear their tips and tricks to save time and not reinvent the wheel.

#4 Connect With Industry Experts

“Your network is your net worth.” — Porter Gale
 
One of the most powerful things you can do at in-person events is to connect with industry experts and mentors. You never know when you can help or lean on someone you’ve connected with at live events for help. 
 

 

One of the best parts of these type of events are the after-hours conversations and meetings that you set up around the conference. Are you looking to connect with fellow nutrition coaches or gym owners? Reach out to see who is attending and ask them to grab a cup of coffee before or after the meeting starts. 
 

 

During the Gym Accelerator Summit, CrossFit HQ will host Brews ☕️ with HQ one morning before the sessions start. This is a great opportunity to connect with the CrossFit affiliate and leadership team. 

#5 Give Back

No matter what stage you are in your business, you have a unique lens and perspective that allows you to provide value to a conversation, even if it’s all of the mistakes you’ve made that you hope to help someone else avoid. 
 
Being able to help another gym owner, coach, or manager so they can make a greater impact in their community to transform lives is the most rewarding thing you can do.

Join The Healthy Steps Nutrition Mentoring & PushPress Teams At The Gym Accelerator Summit

Nashville, Tennessee

July 13th - 15th

Accelerate Client Results

Accelerate Client Retention

Accelerate Business Revenue

Accelerate Your Community Impact

How To Get A FREE VIP Dinner Ticket At The Gym Accelerator Summit?