Today’s guest is Scott Carpenter. He is the co-founder of PT Legends.
A company that provides CrossFit boxes, gyms, and personal training studios with coaching, mentoring, and marketing so they can charge 6-13x more for their fitness and nutrition services without making any changes to their existing business model.
Scott said, "People who pay, pay attention, the people who really invest that kind of money are going to take it seriously."
In this episode, we talk about the impact of creating a transformational offer to increase buy-in and results from your clients, creating opportunities for a gym, and increasing the profit margin.
Gym owners with a solid nutrition program and the systems to scale a nutrition program paired with their model are wildly successful.