In this episode, Nicole interviews Nick Reyes, Chief Revenue Officer at PushPress, they delve into crucial metrics for gym owners to monitor in their businesses, including length of engagement and average revenue per member per month. Understanding and optimizing these metrics can lead to a more successful and sustainable fitness business. They also talk about the concept of North Star metrics in boutique fitness, focusing on customer visits or check-ins as a key metric to decrease churn and increase revenue. Tune in to discover tips for increasing check-ins, the latest initiatives by PushPress, and their collaboration with HSN for nutrition services. Don’t miss out on valuable insights to take your fitness business to the next level!
In this episode, you’ll learn:
Length of engagement is a crucial metric for gym owners, and increasing it leads to a more successful business.
Churn rate is a significant challenge, and addressing it requires focusing on delivering value, building strong relationships, and making service improvements.
The North Star metric in boutique fitness is customer visits or check-ins, aiming for three times a week consistently to decrease churn and increase revenue.
PushPress’s initiatives, such as the merged app, appointment booking, and collaboration with HSN for nutrition services, enhance fitness business operations.
and MUCH MORE!
Learn More About Nick Reyes
The MentalFit & Mindset Course aims to bridge the gap between mental health and what happens inside your gym and coaching program.
Course objectives:
- Understand the fundamentals around mental health, how to recognize when someone needs help, and clarify misconceptions
- Learn the MentalFit Framework and how it applies to life through the development of a healthy Mental Health Hygiene Routine
- Understand how to prioritize mental health for yourself, your clients, your staff, and the gym setting
- Learn how to incorporate mental health into your business to offer a holistic coaching program
In This Webinar Recording You Will Learn:
How to set up your nutrition coaching program and packages
How to find a great fit to run your nutrition coaching program
How to integrate nutrition into your gym
How to increase buy-in with your existing members
Healthy Steps Nutrition Mentoring:
A Turn-Key Solution To Offering A Professional Habit-Based Coaching Program
HSN Mentoring is the largest nutrition mentorship business in the world, helping thousands of gym owners and coaches build successful nutrition programs.
